{"id":2538,"date":"2025-03-07T23:17:07","date_gmt":"2025-03-07T23:17:07","guid":{"rendered":"http:\/\/prestige-hotels-resorts.local\/?page_id=2538"},"modified":"2025-06-19T23:18:09","modified_gmt":"2025-06-19T23:18:09","slug":"our-story","status":"publish","type":"page","link":"https:\/\/www.prestigehotelsandresorts.com\/our-story\/","title":{"rendered":"Our Story"},"content":{"rendered":"\n\t \n \t<section class=\"block-header min-h-[45vh] lg:min-h-[850px] alignfull bg-black text-white relative \" id=\"2538\"><div class=\"header-gallery absolute inset-0 h-full\"><figure class=\"h-full w-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"600\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/Prestige_Our-Story_1500x600.webp\" class=\" h-full w-full object-cover opacity-100\" alt=\"Our Story\" title=\"Our Story\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/Prestige_Our-Story_1500x600.webp 1500w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/Prestige_Our-Story_1500x600-300x120.webp 300w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/Prestige_Our-Story_1500x600-1024x410.webp 1024w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/Prestige_Our-Story_1500x600-768x307.webp 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/figure><\/div><div class=\"absolute inset-0 h-full w-full \"><div class=\"container mx-auto z-10 block-padding-top-extra2 block-padding-bottom relative h-full flex items-end justify-start\"><div class=\"w-full  text-right\"><h1 class=\"text-4xl lg:text-7xl text-white font-title\">Our Story<\/h1><div class=\"font-body text-white max-w-[80ch] \"><\/div> <\/div><\/div><\/div> <\/section>\n  \n\t\t\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Prestige Hotels and Resorts - Our Story\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/EVNuXXeezSY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\t<section class=\"media-block   alignfull bg-white  block-padding-top  relative overflow-hidden\" id=\"\">\n\n    <div class=\"container mx-auto relative    flex flex-col  lg:gap-20 lg:justify-end rounded-3xl   overflow-hidden lg:flex-row-reverse\">\n        <figure class=\"w-full lg:w-1\/2 relative full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"400\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-1-1.jpg\" class=\"rounded-3xl    \" alt=\" From Humble Beginnings to Building a Legacy\" title=\" From Humble Beginnings to Building a Legacy\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-1-1.jpg 700w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-1-1-300x171.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>        <div class=\"lg:w-1\/2 mr-auto relative\">\n\t\t\t<div class=\"content block-padding-top block-padding-bottom lg:text-left\">\n            <h2 class=\"text-display-2 text-primary font-title\"> From Humble Beginnings to Building a Legacy<\/h2><hr class=\"w-full border-t-2 border-light mb-6 mt-0 pt-0 \"><div class=\"font-body text-text-light \"><p>Upon his arrival to Canada in 1950, Josef Huber Sr. knew that if he was going to be successful, he would have to rely on his family. They\u2019d come to this country with very little, and with his wife, Anna, and a child to provide for, Josef was abundantly aware that learning quickly, working hard, and adapting to his surroundings would be essential to their survival. In spite of some initial language barriers, he quickly worked his way up from cabinetmaker to carpenter to contractor.<\/p>\n<p>Husband and wife would teach each other English, encourage one another, and grow their family, all while combating the cold of the Canadian prairie. Years passed and the family grew to love and admire their adopted country, a place where hard work could easily be converted into opportunity. One day, Joe\u2019s sister and brother-in-law called from out West, urging him to move to the Okanagan and buy a small motel business. The family saw a chance to make their mark, and they made the decision to seize it together.<\/p>\n<\/div>         \n            \n            <\/div>\n\t\t\t<\/div>\n        <\/div> \n\t<\/section>\n\t\t\n\n\t<section class=\"media-block   alignfull bg-white  block-padding-top  relative overflow-hidden\" id=\"\">\n\n    <div class=\"container mx-auto relative    flex flex-col  lg:gap-20 lg:justify-end rounded-3xl   overflow-hidden lg:flex-row\">\n        <figure class=\"w-full lg:w-1\/2 relative full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"400\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-3.jpg\" class=\"rounded-3xl    \" alt=\"A Bold Leap into the Hotel Business\" title=\"A Bold Leap into the Hotel Business\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-3.jpg 700w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-3-300x171.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>        <div class=\"lg:w-1\/2 mr-auto relative\">\n\t\t\t<div class=\"content block-padding-top block-padding-bottom lg:text-left\">\n            <h2 class=\"text-display-2 text-primary font-title\">A Bold Leap into the Hotel Business<\/h2><hr class=\"w-full border-t-2 border-light mb-6 mt-0 pt-0 \"><div class=\"font-body text-text-light \"><p>The Hubers soon relocated their family to Penticton, BC, and bought a ten-unit motel called the Kreekside. Joe quickly developed a propensity for the hotel business. A man of many social graces, he enjoyed interacting with guests, with employees, with just about any one he came into contact with. He believed that treating the customer with respect and kindness was the cornerstone of success in the hotel industry. Both his parents and Anna\u2019s mother lived on site with the family, and worked along side Joe and Anna to run the business successfully. Joe continued to stake his own claim by systematically expanding the Kreekside Motel, and then built a second property in Penticton, the Lakeland Motel. These were the first in a long line of motels and motor inns that he constructed and operated.<\/p>\n<\/div>         \n            \n            <\/div>\n\t\t\t<\/div>\n        <\/div> \n\t<\/section>\n\t\t\n\n\t<section class=\"media-block   alignfull bg-white  block-padding-top  relative overflow-hidden\" id=\"\">\n\n    <div class=\"container mx-auto relative    flex flex-col  lg:gap-20 lg:justify-end rounded-3xl   overflow-hidden lg:flex-row-reverse\">\n        <figure class=\"w-full lg:w-1\/2 relative full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"400\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-4.jpg\" class=\"rounded-3xl    \" alt=\"Expanding the Family Legacy in Hospitality\" title=\"Expanding the Family Legacy in Hospitality\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-4.jpg 700w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-4-300x171.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>        <div class=\"lg:w-1\/2 mr-auto relative\">\n\t\t\t<div class=\"content block-padding-top block-padding-bottom lg:text-left\">\n            <h2 class=\"text-display-2 text-primary font-title\">Expanding the Family Legacy in Hospitality<\/h2><hr class=\"w-full border-t-2 border-light mb-6 mt-0 pt-0 \"><div class=\"font-body text-text-light \"><p>As Joe became increasingly successful, he purchased the Four Seasons Motel in Kelowna. Joe and Anna expected their children to contribute to the business just as much as they had over the years. The three daughters, Ilse, Ingrid and Hilde, had responsibilities in housekeeping, the front office, and interacting with guests. They worked tirelessly, all while balancing their school work and active social lives. The youngest of the four children, Joey, pitched in with chores such as lawn mowing, but his major contribution to the family business would come later \u2013 contributions that would drastically shape the direction and scale of the family business forever.<\/p>\n<\/div>         \n            \n            <\/div>\n\t\t\t<\/div>\n        <\/div> \n\t<\/section>\n\t\t\n\n\t<section class=\"media-block   alignfull bg-white  block-padding-top  relative overflow-hidden\" id=\"\">\n\n    <div class=\"container mx-auto relative    flex flex-col  lg:gap-20 lg:justify-end rounded-3xl   overflow-hidden lg:flex-row\">\n        <figure class=\"w-full lg:w-1\/2 relative full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"400\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-5.jpg\" class=\"rounded-3xl    \" alt=\"Answering the Call: A Son Returns to Transform the Family Business\" title=\"Answering the Call: A Son Returns to Transform the Family Business\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-5.jpg 700w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-5-300x171.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>        <div class=\"lg:w-1\/2 mr-auto relative\">\n\t\t\t<div class=\"content block-padding-top block-padding-bottom lg:text-left\">\n            <h2 class=\"text-display-2 text-primary font-title\">Answering the Call: A Son Returns to Transform the Family Business<\/h2><hr class=\"w-full border-t-2 border-light mb-6 mt-0 pt-0 \"><div class=\"font-body text-text-light \"><p>In the mid-70s, Joe and Anna Huber decided the time was right to retire from the hospitality business. However, only a few years went by before the passion returned \u2014 fueled by the interest of their son-in-law, Gene Sivorot. For the first years of the 1980s, Joe Sr. and Gene worked together to acquire and lead several motor inns in the Kelowna area. This expansion of the family company laid the groundwork for the next phase of development.<\/p>\n<p>In the summer of 1986, Joe Huber Jr. had just completed his Master\u2019s Degree in Business Administration at the University of Arizona. His goal upon graduating was to make a firm foothold in the American hospitality industry; however, it wasn\u2019t long before his father came calling, imploring him to come back to B.C. to help him run the Park Lake Motor Inn. Much like Joe Sr. had previously been beckoned out West by his sister and brother-in-law, Joe Sr. himself was asking the same of Joe Jr. Always the dutiful son, Joe Jr. returned home to help repay the opportunities granted to him by his mother and father.<\/p>\n<\/div>         \n            \n            <\/div>\n\t\t\t<\/div>\n        <\/div> \n\t<\/section>\n\t\t\n\n\t<section class=\"media-block   alignfull bg-white  block-padding-top  relative overflow-hidden\" id=\"\">\n\n    <div class=\"container mx-auto relative    flex flex-col  lg:gap-20 lg:justify-end rounded-3xl   overflow-hidden lg:flex-row-reverse\">\n        <figure class=\"w-full lg:w-1\/2 relative padded\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"485\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/prestige-about-expanded.png\" class=\"rounded-3xl    \" alt=\"Elevating the Guest Experience: The Rise of Prestige\" title=\"Elevating the Guest Experience: The Rise of Prestige\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/prestige-about-expanded.png 700w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/06\/prestige-about-expanded-300x208.png 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>        <div class=\"lg:w-1\/2 mr-auto relative\">\n\t\t\t<div class=\"content block-padding-top block-padding-bottom lg:text-left\">\n            <h2 class=\"text-display-2 text-primary font-title\">Elevating the Guest Experience: The Rise of Prestige<\/h2><hr class=\"w-full border-t-2 border-light mb-6 mt-0 pt-0 \"><div class=\"font-body text-text-light \"><p>Once Joe Jr. had found his footing at the Park Lake, it wasn\u2019t long before he started to convince his father that they needed to upgrade the property to a hotel. Guests deserved to get as much for their dollar as possible \u2013 better service, better amenities, and a better overall stay. His dream was to give tourists and families a premium hotel experience without having to pay premium prices &#8211; and he wanted to be able to do that all across his native British Columbia.<\/p>\n<p>Joe Jr. and his father started researching other potential locations. First, in 1993 they decided to build a new hotel in neighbouring Vernon, the first property to be known as a Prestige. Soon after, their second Prestige property would be built in Golden. Later, after they received guest input at their new Golden hotel regarding the lack of full service hotels in south eastern BC, Joe Jr. and Joe Sr. scoured the Kootenays, finding ways to strategically build hotels with all the amenities in communities that were well suited to their business model.<\/p>\n<\/div>         \n            \n            <\/div>\n\t\t\t<\/div>\n        <\/div> \n\t<\/section>\n\t\t\n\n\t<section class=\"media-block   alignfull bg-white  block-padding-top  relative overflow-hidden\" id=\"\">\n\n    <div class=\"container mx-auto relative    flex flex-col  lg:gap-20 lg:justify-end rounded-3xl   overflow-hidden lg:flex-row\">\n        <figure class=\"w-full lg:w-1\/2 relative full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"400\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-7.jpg\" class=\"rounded-3xl    \" alt=\"Transforming a Motel Business into a Prestigious Collection of Hotels &amp; Resorts\" title=\"Transforming a Motel Business into a Prestigious Collection of Hotels &amp; Resorts\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-7.jpg 700w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/03\/our-story-7-300x171.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>        <div class=\"lg:w-1\/2 mr-auto relative\">\n\t\t\t<div class=\"content block-padding-top block-padding-bottom lg:text-left\">\n            <h2 class=\"text-display-2 text-primary font-title\">Transforming a Motel Business into a Prestigious Collection of Hotels &#038; Resorts<\/h2><hr class=\"w-full border-t-2 border-light mb-6 mt-0 pt-0 \"><div class=\"font-body text-text-light \"><p>By 2001, there were Prestige properties added in Nelson, Cranbrook, Radium, and Salmon Arm. Joe Jr.&#8217;s ingenuity and vision had turned a modest motel business into a chain of upscale hotels and resorts spanning across B.C. With his father at his side, and his family supporting him, he had taken his father\u2019s business and improved it in countless ways, making an indelible mark in the British Columbia hospitality industry in the process.<\/p>\n<\/div>         \n            \n            <\/div>\n\t\t\t<\/div>\n        <\/div> \n\t<\/section>\n\t\t\n\n\t<section class=\"media-block   alignfull bg-white  block-padding-top block-padding-bottom relative overflow-hidden\" id=\"\">\n\n    <div class=\"container mx-auto relative    flex flex-col  lg:gap-20 lg:justify-end rounded-3xl   overflow-hidden lg:flex-row-reverse\">\n        <figure class=\"w-full lg:w-1\/2 relative padded\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1600\" src=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/05\/JoeAnnas-House-5D-300PPI-48-scaled.jpg\" class=\"rounded-3xl    \" alt=\" Family Values and a Tradition of Excellence\" title=\" Family Values and a Tradition of Excellence\" srcset=\"https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/05\/JoeAnnas-House-5D-300PPI-48-scaled.jpg 2560w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/05\/JoeAnnas-House-5D-300PPI-48-300x187.jpg 300w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/05\/JoeAnnas-House-5D-300PPI-48-1024x640.jpg 1024w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/05\/JoeAnnas-House-5D-300PPI-48-768x480.jpg 768w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/05\/JoeAnnas-House-5D-300PPI-48-1536x960.jpg 1536w, https:\/\/www.prestigehotelsandresorts.com\/wp-content\/uploads\/2025\/05\/JoeAnnas-House-5D-300PPI-48-2048x1280.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>        <div class=\"lg:w-1\/2 mr-auto relative\">\n\t\t\t<div class=\"content block-padding-top block-padding-bottom lg:text-left\">\n            <h2 class=\"text-display-2 text-primary font-title\"> Family Values and a Tradition of Excellence<\/h2><hr class=\"w-full border-t-2 border-light mb-6 mt-0 pt-0 \"><div class=\"font-body text-text-light \"><p>Today, Prestige continues to maintain the same sense of family involvement that Joe Sr. helped promote. Noted interior designer and youngest daughter of Joe and Anna, Hilde Schneider, has made immeasurable contributions to the look and feel of each Prestige property. Kirsten Huber, their daughter in law, developed the accounting department that put financial systems into place to help manage the growth of Prestige. CEO Joe Huber Jr. and President Terry Schneider \u2013 Hilde\u2019s husband \u2013 also continue to cultivate their own extended family within the company. Thanks to their efforts in training General Managers and Corporate Office staff, they have brought many bright, exciting new faces into the Huber family fold \u2013 faces that have helped mold and shape the company into what it is today.<\/p>\n<p>Since its beginnings more than 30 years ago, Prestige Hotels and Resorts has grown into a collection of 18 properties spread across B.C. They can now be found throughout the Okanagan and Kootenay Rockies regions, and a dream to build a luxurious oceanfront property on Vancouver Island was realized with the opening of their Sooke property in 2011. In more recent years, several properties have been acquired in Northern B.C.<\/p>\n<p>Prestige proudly remains B.C.\u2019s finest family-owned chain of resorts, hotels, and inns. Delivering superior guest experiences with a personal touch continues to be at the forefront of the Prestige experience, and hard work and kindness remain pillars of the company\u2019s values. In late 2022, Prestige was proud to join the exclusive collection of WorldHotels properties with nine of its locations being welcomed into this partnership. As the first hotels in Canada to be join, Prestige looks forward to the exciting opportunities that the partnership will bring.<\/p>\n<p>&nbsp;<\/p>\n<\/div>         \n            \n            <\/div>\n\t\t\t<\/div>\n        <\/div> \n\t<\/section>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"footnotes":""},"class_list":["post-2538","page","type-page","status-publish","hentry"],"acf":[],"featured_image_src":null,"featured_image_src_square":null,"_links":{"self":[{"href":"https:\/\/www.prestigehotelsandresorts.com\/wp-json\/wp\/v2\/pages\/2538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prestigehotelsandresorts.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.prestigehotelsandresorts.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.prestigehotelsandresorts.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prestigehotelsandresorts.com\/wp-json\/wp\/v2\/comments?post=2538"}],"version-history":[{"count":0,"href":"https:\/\/www.prestigehotelsandresorts.com\/wp-json\/wp\/v2\/pages\/2538\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.prestigehotelsandresorts.com\/wp-json\/wp\/v2\/media?parent=2538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}